The Seattle Mariners
Baseball Club has been the success story of Major League Baseball in recent
years. With that success came the building of Safeco Field, the premier baseball
facility on the planet.
The Mariners wanted to do something special to celebrate the opening of Safeco
Field. An inaugural Holiday Card was a perfect opportunity to do just that.
There was only one problem snow. There wasnt any. Somehow a
Holiday card without a snowy winter scene just didnt fit. The solution
hire CornelsonDesign to use their digital mastery to create the scene.
A beautiful crystal clear night shot of Safeco Field was chosen as a starting
point. But this created another challenge. One of the most important features
of Safeco Field is the retractable roof. Unfortunately, the roof was invisible
in the photo. Safeco Field without the retractable roof somehow just wasnt
Using complex digital techniques, CornelsonDesign not only revealed the roof,
but created the beautiful winter scene you see, complete with falling snow,
cloudy skies and, of course, holiday decorations.
Not only did the Seattle Mariners Baseball Club use the Snowy Safeco
illustration for their inaugural holiday card but the following year Safeco
used it for theirs.